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Public relations in New Zealand - the missing pieces

Description:
Modern practitioners of public relations in New Zealand work in diverse areas of communication (PRINZ, 2006, 2011) but the different areas of practice and the skills that each area employs have developed from the early years of public relations activity; from its origins in the two separate yet related strands of tikanga Māori and press agentry. The press agentry strand has been documented by T...
Display date:
2014-12-22
Location:
Samoa
Format:
Unclassified
Collections:
Research Bank
Publisher:
Unitec ePress
Content partner:
Unitec
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Not specified
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    Communication Issues in Aotearoa New Zealand: A Collection of Research Essays, Edited by Giles Dodson & Evangelia Papoutsaki, is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.

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